ACCAN Informed Consent Project (21 August 2009)
3. Current consent arrangements
Industry practice regarding the collection of consent is very diverse and inconsistent. The following table summarises the consent process in a selection of common communications products:
Product / Service |
Process for obtaining consent |
Timing of consent |
Information provided |
Optus – Consumer Terms |
Written signature on application form |
Prior to payment / provision of service |
34 pages of detailed terms and conditions |
Optus – Consumer Terms – Summary of Cable Internet Service |
Written signature on application form |
Prior to payment / provision of service |
4 pages of detailed terms and conditions |
Premium Services: BigPond Sport on Your Mobile |
Subscribe online (enter mobile number) then follow link in SMS. |
None |
None |
Premium Services: B4U – Mobile Horoscopes |
Online subscription (enter mobile number and tick box next to service) |
Concurrent with payment / provision of service |
Short paragraph of terms online. |
Premium Service: Planet Three |
Menu selection on handset |
Prior to payment / provision of service |
1 page of brief terms and conditions online |
Premium Service: Sky News Now |
Enter SMS Code |
Concurrent with payment / provision of service |
2 pages of terms and conditions with unsubscribe instructions. |
Premium Service: SMSFun |
Immediate subscription via web page |
Concurrent with payment / provision of service |
2 pages of terms and conditions with unsubscribe instructions. |
Premium Service: So You Think You Can Dance ‘Season Pass’ |
Enter SMS code |
Concurrent with payment / provision of service |
1 page of brief terms and conditions online |
Premium Services: Sydney Morning Herald |
Enter SMS Code and send to premium number |
Concurrent with one off charge |
1 page of frequently asked questions |
Premium Services: Telstra Ringtone Subscription |
Enter SMS Code |
Concurrent with payment / provision of service |
One paragraph online with costs – link to how to unsubscribe |
Premium Services: V8 Supercars Alerts |
Enter SMS Code |
Concurrent with payment / provision of service |
Short paragraph of instructions. |
Telstra – General Terms for Consumer Customers |
Written signature on application form |
Prior to payment / provision of service |
31 pages of detailed terms and conditions with links to additional information (e.g. privacy policy) |
Telstra BigPond – Customer Terms for Particular Premium Services |
Consumer entering SMS code is treated as consent Can subscribe to some services by calling the call centre. |
Concurrent with payment / provision of service |
57 pages of general terms and conditions in a general notice Some additional notice by SMS depending on service selected |
Three – Customers Terms for Services (Standard Form of Agreement) |
Written signature on application form |
Prior to payment / provision of service |
4 pages of general terms and conditions |
Virgin Broadband – General Terms |
Written signature on application form |
Prior to payment / provision of service |
27 pages of detailed terms and conditions |
Virgin Mobile – Mobile (Pre-Paid and Postpaid) Services Description |
Written signature on application form |
Prior to payment / provision of service |
26 pages of detailed terms and conditions |
Vodafone – Terms and Conditions – Mobile Plans |
Written signature on application form |
Prior to payment / provision of service |
17 pages of detailed terms and conditions |
The key issues in relation to current industry practice in obtaining consent include:
- There is a trend away from obtaining written signatures on application forms, towards oral consent (to a call centre) or electronic consent via a website or SMS activation;
- There are very few circumstances where electronic consent is recorded effectively (for example there is no simple mechanism available to save or print out a confirmation of the consent);
- The full terms and conditions of the agreement are often not provided to the consumer;
- There is an enormous diversity in the amount of information provided, ranging from no information to 57 pages;
- Where terms and conditions are summarised into one paragraph (common for SMS activated services) key information may be missing;
- There are some circumstances where a consumer is taken to have consented before they could reasonably have done so (note: this issue appears to be limited to MPS and may therefore be addressed by the new approach to MPS regulation and the use of double opt-in);
- Most processes for obtaining consent rely on English language proficiency;
- There are virtually no processes in place to assist consumers with special requirements during the consent process; and
- There are virtually no processes in place to identify capacity issues when obtaining consent (such as the age of the applicant).